Please note that this article discusses features included in double opt-in webforms. These are available only in Marketing and Creator plans.
When creating a web form in Elastic Email, it is recommended by default to confirm new contacts using a double opt-in email. This email, known as the "activation template," is automatically sent to registering contacts. If you choose to keep double opt-in enabled, we will provide a default, simple, and clear activation template. However, if you prefer a customized design, you have the option to create your own template.
The easiest way of creating one, would be to use the template editor available in your Elastic Email account:
Our template gallery has a few example activation templates that you can easily customize. If you would rather create one from scratch, there is actually just a single condition for it to work. It has to contain an {url} merge field. You can either pick the "Activation URL" item from the merge fields dropdown or type in {url} directly yourself. You can read more about merge fields here.
You can insert this merge field anywhere in the template you wish. After it's done and the template is saved, you need to insert it into your webform. In order to do so open the form and navigate to Options. Expand the "Use the following activation template" dropdown as shown in the first screenshot and select the name of your custom activation template.
Please note that as long as you use a form with a custom activation template, this template needs to remain on your account and its name cannot be changed. If you need to change the activation template's name, you will need to update your form afterwards. Otherwise you may encounter errors during registration.
Default options
Just like any other template created with our editor, you can configure its default options. Please ensure all required fields are completed; otherwise, you may encounter issues with this template not being sent:
We recommend testing the described features in practice. If you need further assistance, feel free to reach out to our CS Team. We're always happy to help!